IN THE MEDIA
#BehindtheSelfie with...Lee den Hond , CEO at Blue Platinum Events
BIZCOMMUNITY
“Tough time for everyone, we need one another, connectedness through the distance is key!”
Where do you live, work and play?
Parkhurst and Parktown North.
What is your claim to fame?
An optimist who believes “nothing is impossible!”
Describe your career so far
Twenty years of running a successful company alongside inspirational speaking on a global and local platform.
Tell us a few of your favourite things
Sport. Endurance events especially, great restaurants and feel-good movies.
What do you love about your industry?
Ordinarily, I love that it is dynamic, fast-paced and highly competitive. Right now, the industry is doing a 360-degree turn and 360kms per hour!
Describe your average workday, if such a things exists
Doing various courses – life purpose and leadership coaching. Client engagement online and a run at the end of the day.
What are the tools of your trade?
Creativity, I believe is key. You need to differentiate yourself from your competitor accompanies with excellence around logistics, planning and execution.
Who is getting it right in your industry?
Event production companies who are mastering technology and at the same time achieving the four E’s: educate the client, engage and excite the audience through phenomenal execution!
List a few pain points the industry can improve on
What are you working on right now?
Tell us some of the buzzwords floating around in your industry at the moment, and some of the catchphrases you utter yourself.
Live stream. Hybrid.
Where and when do you have your best ideas?
What’s your secret talent/party trick?
Are you a technophobe or a technophile?
What would we find if we scrolled through your phone?
A lot of motivational pics and quotes.
What advice would you give to newbies hoping to crack into the industry?
Research and look at what people have done all over the world, across all industries.


